The versatile Jamie Foxx has partnered with spirits incubator WES Brands to introduce the exclusive Brown Sugar Blend (BSB) Whiskey. Serving as the owner and creative mind behind the brand, Foxx infuses his unique flair into this exceptionally smooth flavored whiskey.
Having recently starred in the acclaimed film The Burial and contributed his voice to the popular animated movie Soul, Foxx has now channeled his love for whiskey into creating BSB. Foxx expresses, “Life is precious, so I’ve always tried to embrace it fully. BSB embodies my personal philosophy – it’s about uniting people to celebrate life and enjoy themselves.”
BSB stands as a 70-proof combination of fragrant cinnamon spice and comforting brown sugar, presented in an elegant matte black bottle bearing a luminous “BSB” chenille letter patch. Priced at $24.99, BSB Whiskey promises to be the highlight of any social gathering. Lauren Kiyak, the Senior Vice President of Marketing at WES Brands, views BSB as a contemporary homage to style and sports, encapsulating both nostalgia and delightful flavors within a single bottle.
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